Poster Analysis - Goldfinger

The poster for Goldfinger is completely different to that of the other Bond films, and arguably not a strong design. The rectangular pictures of Bond which have been placed onto the poster don't really fit into the design very well. The yellow writing on top of the black background however is very effective and really stands out.

The middle image of bond covering a naked lady would suggest that there will possibly be a romantic interest at some point during the film and the fact that Bond is covering the female character would suggest that he has a higher level of importance than her, this would fit the views of the public about how relationships should work at the time of the release.

A lot of the text on the poster is coloured in red. Red has connotations of fear and danger, and this might provide the viewer with a glimpse of what they can expect throughout the film.

The poster creates an enigma for the viewer as it does not give much about the film away - as only four pictures are used! An advantage of this is that it may draw more people in to watch the film as it creates a much bigger secret about the plot compared to some posters which can give a large amount of the plot away.